business

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2005 February 20 • business, ecommerce

Generating Leads Online

tips: Seven suggestions to help your website convert more leads.

2005 January 16 • business

Give Site Traffic a Lift Without Spending a Lot

article: "Don't overspend on services that promise to draw consumers to your Web site. Apply these strategies from seasoned online sellers to keep expenses low."
[credit: StartupJournal.com]

2005 January 16 • business, seo

7 ways to promote your website

article: The pros and cons of seven popular website promotion techniques.
[credit: Silktide]

2005 January 4 • business, e-mail

Increase Email Delivery Rates

article: Start using Active Bounce Management. A bounce is a notification that your email message, for whatever reason, didn’t make it to the recipient. This article discusses the SMTP codes that communicate the reason for the bounce so you know what to do to correct the problem.
[credit: reachcustomersonline]

2005 January 2 • business, design

Landing Page Design

article: 20 guidelines to create successful landing pages.

2004 December 31 • business

Copyrights and Intellectual Property

article: Two Intellectual Property Attorneys answer your questions about copyrights and IP.
[credit: SitePoint Web Design Services]

2004 December 31 • business, resources

Choosing a Good Password

article: How to choose and safeguard your passwords.

2004 December 2 • blogs, business

What is a business blog?

article: There are many potential applications of business blogs, including: Customer Relations: Building relationships and community with customers; Customer Service: Dialoging with customers, gaining feedback, providing support, knowledge base archive.
[credit: bBlog]

2004 November 25 • business

Elements Of A Complete Business Plan

article: A business plan has three primary functions: 1. To serve as an Action Plan; 2. To serve as a Road Map; 3. To serve as a Sales Tool. [credit: bBlog]

2004 November 25 • blogs, business

Business Blogging

article: For businesses in which community building is an objective blogging tools deliver ideal capabilities. By the same token, individual and group control must be acceptable, and even desired, for blogging to work in a corporate setting. In addition, the personal voice must be seen as a good thing, whether to form a more direct connection to customers or to allow for more meaningful discussions within the firewall. [credit: elearningpost]

2004 November 25 • blogs, business

Business Blog Consulting

website: Devoted to demonstrating how effective weblogs can be for communicating with customers and marketing to new customer prospects. [credit: bBlog]

2004 November 14 • business, design

Simplicity Equals Trust

article: How Simple Should Your Site Be? People trust simply designed websites; that plain text, unadorned format seems soothing and trustworthy vs. a website that is plastered with gaudy graphics and fast talking content. [credit: UI Designer]

2004 November 14 • business, design

Beyond Surface Credibility Online

article: In an online world full of Adware, Browser Hijackers, Dialers, Trojans, Drive-by Downloading, Viruses, Worms, Spam, and Phishers, credibility is increasingly difficult to develop and maintain. [credit: UI Designer]

2004 November 5 • business, process

Linking Out is Good

article: Linking out to external websites is a great thing - it can enhance your website's usability, credibility and search engine ranking. [credit: UI Designer]

2004 October 17 • business, ecommerce

Web Analytics: A User's Guide, Part 1

article: A primer on the all-important science of tracking your e-commerce site's user behavior to improve your bottom line. [credit: Ecommerce Guide]

2004 October 15 • business, e-mail

The Tyranny of Email

article: "Email is one of the greatest things the computer revolution has done for personal productivity.  Used improperly, it can also hurt your productivity.  This article discusses ways to use email effectively.  Then it goes beyond that and talks about how to be productive, period." [credit: paranoidfish.org/links]

2004 October 15 • business, web standards

Web Standards: A Business Perspective

article: Non-technical article that highlights how your business can benefit from using web standards. [credit: 456 Berea Street]

2004 October 15 • business

Top 5 risks of not managing your content

article: (1) Legal, (2) Compliance, (3) Unnecessary cost, (4) Missed business opportunities, and (5) Untapped relationships with existing customers. [credit: Column Two]

2004 October 10 • business

When Conversion Happens Offline

study: A survey of 3,000 adults found that online research led to $180.7 billion in offline retail sales, 70% more than the $106.5 billion in direct online consumer spending. "The data confirm that the Internet`s role as a consumer product information utility is much larger than its role as a direct selling medium." [credit: A Day in the Life of a Persuasion Architect]

2004 September 26 • business, writing

Four Steps to Better Online Communications

article: Focused on helping nonprofits understand some of the basics of communicating on the web. [credit: Common Craft]