Competition in local search is fierce. While it’s typical to do some surface level research on your competitors before entering a market you can go much further down the SEO rabbit hole. In this article we will look at how you can find more competitors, pull their data, and use it to beat them in the search game.
Try this: open up your browsing history and look at the last few hundred websites in there. Skip past the sites you visit everyday, such as news sites, social media and email.[Read more…]
Salespeople trying to connect with C-level prospects should have a variety of pitches at their disposal, but each should adhere to the principles of the classic elevator pitch. This infographic from Bplans explains each component of an elevator pitch to ensure you hit the highs and provide all the necessary information. Just remember that brevity is a virtue — according to the graphic, an ideal elevator pitch should clock in at a minute or less.[Read more…]